Animoto is a cloud-based video creation service that produces video from photos, video clips, and music into video slideshows. Animoto is based in New York City with an office in San Francisco. Animoto was founded in 2006 by Jason Hsiao, Brad Jefferson, Steve Clifton and Tom Clifton because of the poor video quality found on the internet. I plan to use Animoto to present my ideas for my music video to allow my audience to understand my thought process and to examine the spine of my video plan for imperfections. This will help me grow and focus my ideas before a camera has even been used; showing that if used correctly, Animoto can be a useful new technology to me. The website claims:
'Animoto makes it easy to create professional-quality videos on your computer and mobile device. At our core, we believe that video is the most powerful way to communicate what you care most deeply about—whether that’s your family, business, or a cause—and that making videos shouldn’t be limited to only those with technical know-how and expensive production equipment.
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